sPARKing New Ideas: Parking Strategies for Stronger Communities

sPARKing New Ideas: Parking Strategies for Stronger Communities was a highly successful conference sponsored on April 8, 2014 by MAPC in partnership with the Department of Housing and Community Development and the Massachusetts Chapter of the American Planning Association.

Donald Shoup, Distinguished Professor of Urban Planning at UCLA, delivered the keynote address. Shoup — author of The High Cost of Free Parking and renowned parking guru — outlined the benefits of charging the right price for on-street parking, returning parking revenue to the neighborhood in which it is raised, and removing minimum off-street parking requirements. These ideas and others were explored by distinguished speakers throughout the symposium. Secretary of Housing and Economic Development Greg Bialecki addressed a plenary session, and Stephanie Pollack, Associate Director of Research of the Kitty & Michael Dukakis Center for Urban and Regional Policy, made a compelling case for why parking has an impact on affordable housing, economic development, and climate change.

Below please find photographs and currently-available presentations from the symposium. Video will be available shortly. To see how MAPC can help your community transform parking from a challenge to an asset, please click here and contact Sarah Kurpiel Lee, Transportation Engineer & Planner at 617.933.0744.

View photographs from the conference on Flickr

Video of keynote address by Donald Shoup, Distinguished Professor of Urban Planning, UCLA, and Response Panel


Video of Address by Stephanie Pollack, Associate Director of Research, Kitty & Michael Dukakis Center for Urban and Regional Policy, Northeastern University. Introduction by Marc Draisen, MAPC Executive Director.

View video of entire conference on YouTube 

Main Presentations:

Donald Shoup, Distinguished Professor of Urban Planning, UCLA 

Stephanie Pollack, Associate Director of Research, Kitty & Michael Dukakis Center for Urban and Regional Policy

Stephanie Groll, Parking and Transportation Demand Officer, City of Cambridge

Douglas J. Manz, Partner and Director of Development, HYM Investment Group, LLC

Lynn Duncan, Director of Planning and Community Development, City of Salem

Rinus Oosthoek, Executive Director, Salem Chamber of Commerce

Breakout session presentations:

Pricing Parking
Moderator: Lisa Jacobson, Associate, Nelson/Nygaard Consulting Associates)

James J. Fiorentini, Mayor of the City of Haverill

Salvatore Pina, Board of Directors member, Northeast Economic Development Association (NEDA)

Mark Chase, Parking and Transportation Demand Management Consultant

Better Parking Design for More Attractive, Walkable, and Sustainable Neighborhoods Moderator: Hayes Morrison, Director of Transportation and Infrastructure, City of Somerville

Eran Ben-Joseph, Head of the Deparment of Urban Studies and Planning, MIT (presentation unavailable)

Steven G. Cecil, Founding Principal, The Cecil Group, Inc.

Tim Love, Founding Pricipal, Utile

Minimums, Maximums and Everything In Between
Moderator: Michelle Ciccolo, MAPC President, Member, Board of Selectmen, Town of Lexington, Community Development Director, Town of Hudson

Patrick Reffett, Director of Community Development, Town of Natick (presentation unavailable)

Vineet Gupta, Director of Policy & Planning, Boston Transportation Department

Ted Brovitz, Manager of Community Planning and Design, Howard/Stein-Hudson Associates, Inc.

Outside the Box: Repurposing Parking for Placemaking, Sprawl Repair, and Better Transit Moderator: Dan Bartman, Senior Planner, City of Somerville

Meghan Jop, Deputy Director of General Government Services, Town of Wellesley

Scott Hamwey, Transportation Planner, Massachusetts Department of Transportation

Melisa Tintocalis, Director of Economic Development, Town of Lexington

The Future of Parking
Moderator: Mike Ross, Contributing Writer at The Boston Globe, Attorney, Of Counsel at Prince Lobel Tye LLP

Chryse Gibson, CAO, Oaktree Development (presentation unavailable)

Peter Spellios, Exectutive Vice President, Related Beal (presentation unavailable)

Sarah Hamilton, Vice President, Area Planning and Development, MASCO (presentation unavailable)

Parking Management and Technology
Moderator: Dan Kupferman, Director of Car Park Management Systems, Walker Parking Consultants

Tom Daniel, AICP, Community Development Director, City of Gloucester

Ronald Ross, Director of Parking Services, Massachusetts Bay Transportation Authority

Andrew Hill, Senior Consultant, DESMAN Associates