DLTA Spotlight: Rockland Master Plan 2030

Union Street, Rockland, MA

DLTA Spotlight: Rockland Master Plan 2030

Creating a Roadmap for the Future of Rockland 

Written by Operations Specialist I Rachel Marx

District Local Technical Assistance, or “DLTA” funds, are state grants distributed among the state’s 13 Regional Planning Agencies (RPAs)including MAPCto provide cities and towns with money and technical staff to work on projects related to regional collaboration, economic development, zoning, and protecting the environment.  

Each month, MAPC will highlight a project made possible by DLTA funding.

Using $20,000 in DLTA funding, MAPC worked with the Town of Rockland to complete the Rockland Master Plan 2030. The 10-year vision sets forth Rockland’s road map to achieving long-term goals for the community.

Rockland Master Plan cover

Rockland Master Plan

The final Rockland Master Plan was published in December 2020.

The final plan, adopted by the planning board in December 2020, concluded a year-long planning process with extensive community input, including four public forums, even amidst the COVID-19 pandemic.

A master plan is a long-term planning guide that summarizes the goals and aspirations of residents and property owners, describes existing concerns, and recommends actions the Town could take to achieve its goals.

This is the first master plan for the Town in many years. It builds on previous planning efforts by MAPC, including a housing production plan, open space and recreation plan, creative placemaking initiative, and 40R Smart Growth Overlay rezoning project.

The Rockland Master Plan covers a wide array of town functions and priorities, from land use to clean energy to public facilities (and more).

The plan's goals and recommendations build on a vision statement agreed on by residents and town staff.

The plan included 27 goals with 83 associated recommendations. Key goals included:

  • Continue to address affordable housing through inclusionary zoning, multi-family housing, and more 
  • Promote key historic and cultural resources 
  • Improve the business district 
  • Enhance creative and cultural economic development 
  • Continue reducing energy use and improving renewable energy infrastructure
  • Maintain and manage existing open space resources 
Rockland Master Plan Highlights: 8 Planning Elements, 27 Goal, 83 Recommendations

Each goal includes in-depth recommendations for how to achieve it. For example, one of the plan’s goals is to grow Rockland’s downtown by enhancing transit options. There are five recommendations on how to achieve this, including expanding the Brockton Area Transit (BAT) bus frequency, spreading awareness about the BAT bus, and partnering with local employers to form a public-private transportation partnership. 

Map of Rockland includes key locations for goals: multifamily and accessory dwelling units downtown, walkable mixed use around Historic District, grow downtown through enhanced transit, improve walkability and aethetics of business districts, stronger rail trail connections to other part of Town, pursue infrastructure capacity solutions, expand awareness of history, reduce municipal energy use, down Union Street improvements, permanent outdoor dining, transformative projects at Town Hall and Community Center, grow downtown by solving infrastructure capacity limitations

Having this master plan in place gives Rockland a cohesive vision for the future. It will help to inform decisions on policies, bylaws and zoning. It also helps community members, future community members, and businesses know what kind of community Rockland is growing to be.  

Want to dig into the master plan? Check out the Rockland Master Plan webpage here and read the full report here 

Want to learn more about how you can support DLTA? Check out our DLTA one-pager or contact Leah Robins at